Apr. 28, 1941: The first electric animated sign, designed by American advertising executive Douglas Leigh, was placed on Broadway at 44th in New York City. The Camel cigarette ad puffed out five-foot-wide smoke rings of steam every four seconds. Over time, especially during wartime, the image was switched from soldiers to sailors to airmen. The sign remained on the Claridge Hotel until 1966, when the building was replaced. This photo is from the early 1950s.
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