Life in the United States during the 1950s was marked by economic prosperity, social conformity, and the rise of consumer culture. The post-WWII era saw a booming economy, with many Americans moving to the suburbs and enjoying a growing middle class. The nuclear family, with clear gender roles—men as breadwinners and women as homemakers—was idealized. Television became a central part of daily life, shaping entertainment and culture, while the automobile industry thrived, making travel and suburban living more accessible.
However, the decade was also marked by tensions. The Cold War sparked fear of communism, leading to McCarthyism and the threat of nuclear war. At the same time, the Civil Rights Movement gained momentum, challenging racial segregation and inequality. Despite the outward appearance of stability, the 1950s were a time of significant social change and political unrest beneath the surface.
Take a look at these wonderful color slides from
Dennis Johnson to see what life looked like in the United States during the 1950s.
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Dorothy Snow, Kokadjo, Maine, 1950 |
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Unidentified Kansas Highway Patrol officers, Kansas City, Kansas, June 3, 1950 |
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Mother and son laughing in the kitchen, 1951 |
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New Year's Eve party, Los Angeles, California, 1951 |
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Newberry's store window, Hollywood, California, December 1951 |
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Unidentified companions, Palmyra, Wisconsin, 1951 |
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Aboard the SS Artist & Model, near Catalina Island, California, July 1952 |
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Chicago Theater, Chicago, Illinois, 1952 |
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Enjoying Carling Red Cap ale, circa 1952 |
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Grocery store, Boston, Massachusetts, 1952 |
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Pitcairn Club, Catalina Island, California, July 1952 |
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Rockefeller Center, New York City, 1952 |
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Somewhere in New England, May 1952 |
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Thanksgiving Day, New Jersey, 1952 |
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Unidentified grocer's, probably Boston, Massachusetts, 1952 |
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Woman boarding a train for New York, March 1952 |
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A couple poses with their TV. The TV is a Raytheon model, Palmyra, Wisconsin, December 1953 |
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Aunts and uncle on Epiphany, New Jersey, January 6, 1953 |
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Boy building a model airplane at the basement workbench, January 1953 |
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Don and Zoe Mathers playing scrabble, Rutherford, New Jersey, November 1953 |
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Home of John and Lorraine Roche, Los Angeles, California, 1953 |
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Jessie Lee at the 101 Rancho Cafe, Virgin, Utah, June 1953 |
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Kids buying Pepsi, Overland, Missouri, October 1953 |
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Self portrait of a hobbyist photographer in New Jersey, January 3, 1953 |
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Wawona Drive-Through Tree, Yosemite National Park, California, circa 1953 |
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Woman reading "Modern Photography" magazine, New Jersey, June 1953 |
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Beach at Avalon harbor, Santa Catalina Island, California, Summer 1954 |
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Rose Bowl attendees, Pasadena, California, January 1, 1954 |
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Sunday evening at VFW Lodge 1732 in South Gate, California, October 10, 1954 |
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Waikiki Beach, Honolulu, Hawaii, 1954 |
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Frontierland stagecoach, Anaheim, California, September, 1955 |
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Michigan City, Indiana, 1955 |
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Mrs. Arthur Arling and the family Cadillac, Los Angeles, California, circa 1955 |
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Ozie Waters and the Colorado Rangers, performing at Lou Dell Motors in Denver Colorado, broadcast live over station KIMN, June 3, 1955 |
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Shriner's parade, Steel Pier, Atlantic City, New Jersey, circa 1955 |
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Texaco station, Pennsylvania, 1955 |
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Woman in the Buick, Southern California, May 1955 |
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Brunswick, Maine, September 1956 |
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Rainy night in Chicago, circa 1956 |
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Wanda Crook in the toy section at Woolworth's, July 1956 |
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"Shirley at Disneyland", Anaheim, California, 1957 |
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Knott's Berry Farm, Buena Park, California, June 12, 1957 |
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Ocean Beach, New Jersey, July 1957 |
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Parrot Jungle, Miami, Florida, 1957 |
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Popcorn vendor at the Hub, Disneyland, Anaheim, California, 1957 |
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Ghost Ranch Lodge, Tucson, Arizona, June 1958 |
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Greenwich Village, New York City, June 1958 |
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Unidentified group, Las Vegas, Nevada, 1958 |
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Carteret High School flag team, Carteret, New Jersey, October 26, 1959 |
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Kenosha, Wisconsin, March 1959 |
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