Rudi Gernreich (1922–1985) was an Austrian-American fashion designer known for his bold, avant-garde designs that challenged conventional ideas about gender, sexuality, and the body. He is most famous for creating the monokini in 1964, a topless swimsuit that became an icon of the 1960s counterculture.
Gernreich also embraced unisex clothing and was an early adopter of synthetic materials and minimalist, modernist styles. His work, which often carried political and social themes, influenced later designers and helped shape fashion’s progressive approach to gender and body expression.
These vintage photos captured portraits of classic beauties wearing impressive fashion designs by Rudi Gernreich in the 1960s.
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Tamara Nyman in silk crêpe cardigan suit of burnished brass and stinging pink that is three-way reversible by Rudi Gernreich, Cardoro earrings, photo by Karen Radkai, Vogue, June 1, 1961 |
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Iris Bianchi in green bloused, rayon matte jersey bathing suit by Rudi Gernreich, photo by Melvin Sokolsky, Harper's Bazaar, May 1961 |
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China Machado in Bahama blue silk crêpe shift with a "T" of brass-colored silk extending down to the hem, by Rudi Gernreich, photo by Richard Avedon, Harper's Bazaar, May 1961 |
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China Machado in pink and orange silk crêpe shift cut on the diagonal by Rudi Gernreich, photo by Richard Avedon, Harper's Bazaar, May 1961 |
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Benedetta Barzini in lacquered black satin close-cropped jacket and narrow pants over black ciré chiffon shirt by Rudi Gernreich, photo by Gene Laurents, Vogue, November 15, 1964 |
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Model in chocolate brown maillot with deep lunging neck of elasticized wool by Rudi Gernreich, photo by Bob Richardson, Harper's Bazaar, May 1964 |
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Birgitta af Klercker in a long lean pull of violet ribbing worn with a low-slung belt by Rudi Gernreich, photo by Norman Parkinson, US Vogue, 1965 |
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Daliah Lavi stands in standing tree yoga pose, wearing Rudi Gernreich's white jacket, made of Moygashel linen with trousers of printed Indian cotton, photo by Bert Stern, Vogue 1965 |
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Ulla Bomser is wearing a thin bandeau in white nylon spandex with small bows and held in place by elastic bands by Rudi Gernreich for Exquisite Form, photo by Francesco Scavullo, Harper's Bazaar, November 1965 |
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Alberta Tiburzi in short cotton smock in blue and white Spanish tile print by Rudi Gernreich, photo by Hiro in Colombia, Harper's Bazaar, May 1966 |
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Birgitta af Klercker in black maillot with narrow straps holding the top and pearly buckle at the pants, the back almost entirely bare, by Rudi Gernreich, coiffure by Ara Gallant, photo by Irving Penn, Vogue, December 1, 1966 |
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Birgitta af Klercker in petal bikini, big red petals over marigold strips of top and pants in elasticized wool and cotton by Rudi Gernreich, photo by Irving Penn, Vogue, December 1, 1966 |
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Colleen Corby (left) and model in colorful knitwear by Rudi Gernreich, photo by Bert Stern, Vogue UK, 1966 |
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Hongkongese actress Lucilla Ko in black-and-white striped cotton piqué dress by Rudi Gernreich, photo by Gosta Peterson, Harper's Bazaar, April 1966 |
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Mia Farrow is wearing a marigold knit mini-dress with purple X bands across the bodice by Rudi Gernreich for Harmon Knitwear, photo by Richard Avedon, Vogue, April 15, 1966 |
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Model in giraffe-print outfit by Rudi Gernreich, photo by Neal Barr, Harper's Bazaar, 1966 |
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Peggy Moffit in silver and white evening dress by Rudi Gernreich, photo by William Claxton, 1966 |
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Peggy Moffitt in design by Rudi Gernreich, photo by husband William Claxton, 1966 |
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Sandy Hilton in sharp melon linen dress with deep-cut shoulders and swinging edges wrapped and snapped by wide low belt by Rudi Gernreich, felt cap by Halston, photo by Richard Avedon, Harper's Bazaar, January 1966 |
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Model in giraffe print ensemble by Rudi Gernreich, photo by Gosta Peterson, New York Times, 1967 |
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Peggy Moffitt in Rudi Gernreich design, photo by William Claxton, 1967 |
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Penelope Tree in a silk and velvet tunic dress of orange cut-velvet flowers, full-sleeved and simply tied at the neck and wrists by Rudi Gernreich, earrings by Layne Nielson, photo by Richard Avedon, Vogue, October 1, 1967 |
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Shock-strong waves of purple and orange in Onondaga silk dress by Rudi Gernreich, coiffure by Richard of Henri Bendel, photo by Hiro, Harper's Bazaar, February 1967 |
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Marisa Berenson in black matte silk jersey dhoti dress with high turtleneck and dhoti panel pulled between the legs and tucked at the waist by Rudi Gernreich, coiffure by Ara Gallant, photo by Irving Penn, Vogue, February 1, 1968 |
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Moyra Swan in a capecoat and dirndl skirt that reverse from crisp-patterned piqué to navy jersey by Rudi Gernreich, tights and Mary Jane shoes by Capezio, photo by James Moore, Harper's Bazaar, March 1968 |
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Pat McGuire in tweed and plaid wool, robe-tied jacket over plaid pants and throat-cuffed tweed shirt, jacket is reversible, by Rudi Gernreich, hat by Layne Nielsen, photo by Hiro, Harper's Bazaar, September 1968 |
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Peggy Moffitt in fashion by Rudi Gernreich, photo by William Claxton, 1968 |
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Peggy Moffitt in Rudi Gernreich design, photo by William Claxton, 1968 |
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Peggy Moffitt modeling Rudi Gernreich design, photo by William Claxton, 1968 |
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Samantha Jones is wearing a coq coif, coq ruff and coq cuffs over a white wool tunic and white tights by Rudi Gernreich, makeup by Charles of the Ritz, photo by Richard Avedon, Vogue, October 1, 1968 |
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